Predictive analytics and automated reminders free trapped cash and help small firms reclaim their share of the £112 billion overdue.
Build trust, curb hallucinations and promote your LLM apps with a rigorous, repeatable evaluation playbook.
Everworker’s CEO says AI will destroy jobs. Omdia disagrees. Where does the truth lie?
How and why to transition from answering engines to understanding agents
Why the search experience is changing and how to write content optimised for AI.
Inside the coming battle between artificial intelligence and America’s trillion-dollar industries.
What 655,000 sales deals reveal about CRM Data, decision-makers, and how to scale revenue growth.
In the AI Era, Only a Working Product Will Win You the Client
Why outcomes, data depth and brand still matter more than the algorithm.
Rethinking Jobs, Experiences and Opportunity in the Age of Digital Plenty.
Even when AI outperforms humans, selling change means overcoming the biggest obstacle of all.
I used ChatGPT for an end-to-end marketing workflow and loved every minute of it
